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Market Segmentation: A Step-by-Step Approach to Creating Profitable Market Segments

Authors: Malcolm H.b. Mcdonald, Ian K. Dunbar
Publisher: Palgrave Macmillan
Category: Book

This item is no longer available

Sales Rank: 3112495

Media: Hardcover
Pages: 288
Shipping Weight (lbs): 1.7

ISBN: 0333670760
EAN: 9780333670767
ASIN: 0333670760

Also Available In:

•	Paperback - Market Segmentation: How to do it, how to profit from it: How to Do It, How to Profit from It
•	Hardcover - Market Segmentation: How to Do It - How to Profit from It (Macmillan business)

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